Livestock and animal health professionals head to Thessaloniki at the end of January for a concentrated view of equipment, feed and veterinary solutions. The fair brings regional manufacturers and service providers together in a single venue.
Practical dates and access
Zootechnia 2027 runs from 28 to 31 January 2027 at the Thessaloniki International Exhibition Centre. Opening hours are Thursday, Friday and Sunday from 10:00 to 19:00 and Saturday from 10:00 to 20:00. Professional visitors can enter free with pre-registration while general admission costs 9 euros.
Key figures from recent editions
Previous show data lists 954 exhibitors from 38 countries, over 15,000 square metres of exhibition space and a 29 percent year-on-year rise in visitor attendance. Those figures reflect an event with broad international participation across livestock and poultry supply chains.
Sectors and company profiles on site
Expect exhibitors in animal genetics, feed production, barn equipment and veterinary products. Attending companies typically target bovine, swine and poultry operations, plus veterinary practices and integrators supplying large farms. Use the exhibitors catalogue to filter suppliers by product category and country of origin.
Highlighted activities during the fair
The Pet Festival takes place in Pavilions 5 and 6 from 29 to 31 January, offering a public-facing component. Zootechnia 2027 also hosts the Horse Show in Pavilion 17, an event running for the tenth consecutive year that gathers equestrian stakeholders from Greece and the Balkans. Organizers provide floor plans and an exhibitors catalogue to support scheduling.
Commercial prospecting tactics for exhibitors and visitors
- Build a short target list of buyers and importers using the hosted buyers programme and the exhibitor directory.
- Prepare bilingual product sheets with lead times and MOQ to avoid back-and-forth communication.
- Schedule live demos at fixed times and publish a short timetable at the stand entrance.
- Standardise lead capture with a form that records business type, annual volumes and immediate needs to enable rapid follow-up.
Final recommendation and link
Approach Zootechnia 2027 as a concentrated sourcing window for Southeast Europe and the Balkans. Plan meetings from the exhibitors catalogue and use the Hosted Buyers channel to secure conversations in advance. Full details, floor plans and visitor registration are available on the official site at http://www.zootechnia-expo.gr/en
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