The professional food trade gathers in Malmö on 18 and 19 November. The Good Food Fair 2026 is scheduled at Malmömässan Exhibition & Convention Center and targets industry buyers and suppliers.
Practical information for The Good Food Fair 2026 in Malmö
The event runs on 18 and 19 November 2026 at Malmömässan Exhibition & Convention Center. The venue address is Mässgatan 6, 215 32 Malmö which helps plan freight and on-site movements.
Sectors and company profiles at The Good Food Fair 2026
The fair focuses on food and beverage companies. Typical professional profiles include retail buyers sourcing new products, importers and distributors expanding portfolios, and foodservice operators updating menus and procurement. Exhibitors commonly range from packaged food producers to ingredient suppliers and beverage brands.
Innovation area and awards at the fair
The event platform lists an Innovation Zone and awards to highlight new product launches and market-ready concepts. That space provides visibility for innovations and a quick way for buyers to evaluate standout offerings.
How to prepare B2B prospecting for The Good Food Fair 2026
- Schedule meetings in advance and propose concrete time slots for the two days.
- Pack concise product documentation in English and Swedish and bring sample portions that allow quick assessment.
- Present clear pricing and commercial terms. Delivery formats and lead times should be ready to discuss.
- Set objectives per contact. Whether pursuing retail listings, distribution deals or foodservice pilots, tailor the message and supporting materials.
- Use digital lead capture tools and define a follow up protocol with responsibilities and deadlines.
Practical steps for exhibitors and visitors
The official website contains stand booking, exhibitor rules and news. Plan transport routes to Malmömässan and arrange freight handling ahead of time. For registration and logistical resources consult https://www.nordicorganicexpo.com
The Good Food Fair 2026 provides a focused working opportunity on the Nordic professional food market. Arrive with a prioritized prospect list and clear post-event follow up to convert meetings into commercial progress. Full event information and booking options are available at https://www.nordicorganicexpo.com