The food-to-go segment pushes rapid product cycles and packaging innovation. Snack Show 2027 runs from 24 to 25 March in Paris and brings together manufacturers, equipment suppliers and service providers focused on snacking and quick service restaurants.
Dates and venue at Paris Expo Porte de Versailles
The show runs over 2 days at Paris Expo Porte de Versailles, Pavilion 7.3. The layout concentrates product sampling and equipment demonstrations to facilitate buyer decisions in a compact schedule.
Exhibitor mix and industry focus at Snack Show 2027
A total of 450 exhibitors present food products, beverages, packaging solutions and professional kitchen equipment. The main themes arranged across the halls are snacking, products and packaging, and equipment for foodservice. Exhibitors include equipment manufacturers, coffee roasters and specialty distributors.
Program highlights and competitions inside the show
The schedule features sector talks and professional competitions linked to coffee and product preparation. The event highlights themed areas such as Smart Lab for FoodTech and Parizza for Italian snacking concepts. Live demos and tasting areas provide direct product exposure.
Key figures for the edition
Snack Show 2027 brings together 16 000 food-to-go professionals and 450 exhibitors. Exhibitors showcase 1 800 innovations and new products during the show. The event format targets rapid meetings and product discovery across the pavilion.
How to prepare B2B outreach at Snack Show 2027
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Prioritize target categories. With 450 exhibitors, classify prospects by supplier type and buyer profile to focus meetings.
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Book short demos. Schedule 20 to 30 minute slots for product trials and keep buffer time to move between stands in Pavilion 7.3.
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Use digital sales kits. Share concise technical sheets and pricing via QR codes or email to accelerate follow ups immediately after each contact.
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Leverage the official app. The show app lists exhibitors and the floorplan. Use it to map your route and manage meetings.
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Plan post-show actions. Prepare a 7-day follow up sequence to convert leads into trials or commercial visits.
On-stand presentation advice
Food and packaging suppliers should prioritise shelf life, labeling and supply chain details. Equipment vendors perform best with short demos showing throughput and energy metrics. Coffee suppliers and machine makers attract attention through live brewing and tastings in dedicated coffee areas.
Closing note and link to official site
Snack Show 2027 emphasizes new product introductions and practical solutions for operators in snacking and quick service. If your goal is to identify launches and secure commercial meetings set a tight agenda and focus on Smart Lab and Parizza areas. Full program and visitor information are available on the official site at http://www.snackshow.com/en-gb.html.
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