More than 20,000 visitors and representation from 47 countries marked the combined Philoxenia-Hotelia and FOOD & DRINKS by Detrop edition in 2025. Three days at the Thessaloniki International Exhibition Centre concentrate buyers and suppliers from food, beverage and hospitality channels.
Practical information for Food & Drinks by Detrop 2026
The show runs from 13 to 15 November 2026. The venue is Thessaloniki International Exhibition & Congress Center. Published opening hours are Friday 11:00 to 20:00, Saturday 10:00 to 20:00 and Sunday 10:00 to 18:00. Entry is free for registered professionals and a general ticket costs 5 euros.
Which companies attend
Exhibitors cover food and beverage manufacturers, coffee specialists, distributors and hospitality suppliers. The All About Café pavilion concentrates coffee brands and equipment for cafés. Expect a mix of product suppliers and service providers for hotels and restaurants.
Program highlights
Core activities include All About Café, the Pairing Bar and the Food Experts Awards FEA. Gastronomy Experience sessions present products in a service context and allow buyers to assess offerings on site. These programmed areas are useful to schedule focused demos and tastings.
Key figures for planning outreach
Organizers reported more than 20,000 visitors from 47 countries in 2025. In 2024 Food & Drinks by Detrop recorded 10,214 visitors. Those figures give a sense of international reach and the diversity of professional attendees.
Practical tips for B2B prospecting
- Prioritize contacts. Target hotel groups, foodservice operators and regional distributors before confirming travel.
- Book demos and meetings using the exhibitor catalog and themed zones like All About Café.
- Bring ready-to-evaluate samples rather than only printed materials. Quick product trials drive follow ups.
- Use QR codes for datasheets and price lists to speed buyer decisions on the show floor.
- Align your sales team on value propositions by buyer type and define clear next steps after each meeting.
Before you arrive at the venue
Verify your professional registration and the appropriate pass. Study the floor plan to locate All About Café and the Pairing Bar if your product is coffee or pairing-oriented. Check the schedule to avoid clashes with competitors during key demo slots.
Final note and link to official site
For companies selling into hotels and horeca across the Mediterranean, Thessaloniki offers a concentrated marketplace to validate offers and secure trial orders. Find program details and visitor registration on the official site http://www.foodanddrinks-expo.gr/en and arrange meetings ahead of the show.