The professional beauty market in the Baltics concentrates product launches and hands-on training each November in Riga. In 2026 the trade fair returns to the Riga International Exhibition Centre with a commercial focus on professional cosmetics and salon equipment.
Dates and venue
Baltic Beauty World 2026 runs from 6 to 8 November at the Riga International Exhibition Centre. The venue hosts the main exhibition halls and supports professional visits and exhibitor logistics.
Exhibitors and product focus
The show brings together brands in professional cosmetics, equipment suppliers for beauty salons, hair care and nail systems. Exhibitors range from product manufacturers to distributors and technical suppliers of devices used in aesthetic services.
Programme highlights
The event mixes professional competitions with a programme of seminars and conferences. Recent editions featured more than 50 professional competitions and around 12 large scale conferences covering technical approaches and regulatory issues. Product demonstrations and brand presentations are part of the programme.
Key figures
The 2025 edition gathered 341 companies and close to 29,700 visitors from 18 countries. Those figures illustrate the event reach across the region.
How to prepare B2B prospecting in Riga
Set clear commercial targets for each day. Prioritize a contact list by customer type and schedule meetings in advance through email or professional networks. Bring technical datasheets and compliant samples to avoid complications with transport or local rules.
Design short measurable demos that show clear results for treatments or equipment use. Use QR codes and dedicated landing pages to capture leads fast and automate follow up. Define a post event follow up timeline and standard budget templates to speed up conversion.
On the stand logistics confirm power needs and demo space, and coordinate installation times with the organiser. If targeting distributors, prepare volume pricing and concise commercial terms.
Final note and link
Baltic Beauty World 2026 concentrates commercial and technical activity for professional cosmetics in Riga. For programme details and logistical information consult the official event site at http://www.bt1.lv/bb/eng to plan meetings and stand operations.
