Three days in Klagenfurt bring together machinery and food processing solutions for farms across the Alpe-Adria area. Agrarmesse Alpen-Adria 2027 runs from 15 to 17 January at Klagenfurter Messe and gathers displays that range from field technology to small-scale food production.
Dates, opening times and venue for Agrarmesse Alpen-Adria 2027
The fair runs 15 to 17 January with daily hours from 09:00 to 17:00. The venue is Klagenfurter Messe at Messeplatz 1, Klagenfurt am Wörthersee. Ticketing includes differentiated rates by age and group and parking is available on site.
What exhibitors bring to Agrarmesse Alpen-Adria
Exhibitor segments mirror on-farm operations and artisanal food production. Key areas include stall construction and equipment, agricultural machinery for tillage and harvesting, grassland and harvesting technology, and meat and dairy processing equipment. Suppliers of seeds, fertilizers and feed are present alongside providers for farm tourism and direct sales Ab-Hof.
The visitor profile covers farmers, young farmers, farm employees, operators of direct marketing, agricultural school students and teachers, staff of agricultural research institutions and representatives of agriculture chambers across the Alpe-Adria region.
Highlighted activities at Klagenfurter Messe
Daily demonstrations take place in Hall 3 under the Genussland Kärnten stage where agricultural schools perform practical showcases. The machinery area presents tractors, mowing and harvesting equipment and professional trailers for forestry. The stall construction section shows trends in ventilation, lighting and feeding systems.
The upper floor hosts an outlet for workwear and a shooting simulator brings virtual hunting scenarios to visitors. On Sunday the program includes a regional radio Frühschoppen event.
Key figures for the 2027 edition
The event occupies 25,000 m² of exhibition space. Official figures list 335 exhibitors and 23,000 visitors. The fair is organized on a biennial cycle.
How to prepare commercial prospecting for Agrarmesse Alpen-Adria 2027
Map targets in advance. Use the exhibitor list to select companies that complement your portfolio and request meetings during the fair. Bring technical dossiers and case studies relevant to Alpe-Adria farms.
Use demos as selling moments. Attend Hall 3 demonstrations and arrange on-stand trials. Purchasing choices for machinery and equipment often depend on practical comparison and immediate proof of function.
Local language readiness. Given the cross-border attendance from Austria, Slovenia, Italy and Germany prepare sales materials in German and Italian when appropriate. Tailor offers to family-run farms and to institutional buyers from agriculture chambers.
Logistics and aftersales. Present clear delivery, installation and financing options for heavy machinery and include transport and assembly estimates for the Alpe-Adria region.
Final note and official link
Agrarmesse Alpen-Adria 2027 brings together technical supply and processing solutions relevant for farms looking to upgrade machinery or expand direct sales and food production. For tickets, hall plans and the exhibitor directory consult the official site at http://www.kaerntnermessen.at/veranstaltungen/agrarmesse and plan your schedule accordingly.
