Central Europe’s farming calendar brings together large-scale machinery and consumer-facing food stands in late August. Země živitelka 2026 takes place from 20 to 25 August 2026 at Výstaviště České Budějovice and combines technical demonstrations, animal shows and family programming that merit a clear visit plan.
Practical information and venue
The exhibition runs across the Výstaviště areál with opening hours from 9:00 to 18:00 on 20 to 24 August and closing at 17:00 on 25 August. Multiple entry gates are marked as gate 1, gate 2, west gate 3 and the north gate. Ticket categories include standard, reduced and family rates with distinct online and on-site prices. Parking is charged per vehicle and spaces for coaches are available.
Sectors and type of exhibitors
Země živitelka 2026 assembles a full agricultural offer. Main routes host agricultural machinery, animal pavilions D1, D2 and D5 show hundreds of animals, and pavilion T1 focuses on regional food producers and culinary sampling. The fair also covers beekeeping, fishing, forestry and research and education providers. Previous figures indicate more than 600 exhibitors across an area exceeding 21 hectares.
Program and highlighted activities
The schedule balances technical content with public attractions. The show includes live machine demonstrations on the main arena, breed competitions and the Zlatý Klas award for outstanding products. The SMART FARMING zone stages expert presentations and seminars. Family programming comprises the Dětský zemědělský svět with hands-on farms, workshops and interactive exhibits running across multiple days.
B2B prospecting at Země živitelka 2026
Prepare a prospecting map before arrival. Use the exhibitor catalogue to shortlist manufacturers with demo slots and request meeting times at their stands. Prioritize on-site demonstrations to assess product fit and collect technical specifications that enable immediate follow up. Split your day so mornings cover machine demos, midday for supplier meetings and afternoons for distributors and food producers. Leverage the presence of associations and public bodies to explore pilot projects and funding avenues.
In a show of this scale set measurable objectives for each meeting and record next steps immediately after each contact. That reduces lost leads and accelerates negotiation once you return to office.
Key figures
The event notes from the previous year show 132,504 visitors and over 600 exhibitors, spread on more than 21 hectares. Země živitelka 2026 marks the 52nd edition and keeps a program that includes awards, demonstrations and family activities.
Closing note and official link
For product managers and commercial teams Země živitelka 2026 is a space to validate new offers directly with both trade buyers and end consumers. Plan logistics around the published schedule and consult the exhibitor catalogue in advance. Full practical information, the program and ticketing are available on the official site https://www.zemezivitelka.cz
