The animal protein production chain converges on Utrecht from 2 to 4 June 2026. Viv Europe 2026 takes place at Jaarbeurs Utrecht and brings together suppliers across feed to food.
Practical information for Viv Europe 2026 in Utrecht
Viv Europe 2026 runs over three days at the Jaarbeurs, located next to Utrecht Central Station. The venue offers direct connections by rail and straightforward access from Amsterdam Schiphol for international visitors. Floor plans and exhibitor locations are published by the organiser to help plan on-site visits.
Sectors and company profiles at Viv Europe 2026
The show covers feed and grain technology, feed ingredients and additives, animal health, breeding and hatching, farm production, processing and packaging, cold chain logistics, laboratory equipment and IT and automation services. Exhibitors target poultry, swine, fish and dairy production and the associated supply chain.
Key figures for the 2026 edition
Published figures for the 2026 edition indicate 461 exhibitors, 14,691 visitors and 20,500 square metres of gross space. The event also lists 107 professional speakers, participation from 135 countries and representation by 200 industry leaders.
Program highlights and product premieres
The event pairs exhibition space with conference sessions and product showcases. Several exhibitors announced global or sector premieres, including new deboning systems, processing lines and innovations in vaccination workflows. These highlights reflect the emphasis on production efficiency and welfare-driven solutions.
How to approach B2B prospecting at the show
Target your outreach by technology and buyer profile. Identify which exhibitors supply the specific equipment or inputs your operations require and request meetings in advance using the exhibitor list. Bring technical datasheets and clear criteria for evaluation to streamline technical conversations and follow up with documented next steps after meetings.
Closing note with official link
Viv Europe 2026 gathers the machinery, inputs and digital solutions shaping contemporary animal protein production. For pavilion maps, the full exhibitor list and travel guidance consult the official site at http://europe.viv.net where organisers publish practical resources for visitors and exhibitors.
