The wine and terroir products market concentrates supply and demand for three days in Toulouse. The autumn edition pairs wine tastings and product samplings with the concurrent Salon Chocolat & Gourmandises, creating overlapping visitor flows and additional commercial touchpoints.
Practical information for Salon Vin et Terroirs 2026
The event runs from 30 October to 1 November 2026 at MEETT Parc des Expositions et Centre de Conventions in Toulouse. The venue hosts tasting areas and stands suited to food and beverage exhibitors and professional buyers.
Key figures and exhibitor profile
The edition records 27,707 visitors and brings together over 200 exhibitors. The organiser lists 103 winemakers and 55 exhibitors focused on terroir products. Visitor satisfaction is reported at 76%.
Program highlights for the autumn edition
Offerings include wine, cheese and cocktail tastings. The program mentions tasting workshops and an audiovisual mediatheque with material from previous editions. Running alongside the chocolate fair increases the presence of gourmet products on site.
B2B prospecting at Salon Vin et Terroirs 2026
Preparation. Identify the top 20 producers you must meet among the 103 winemakers and 55 terroir exhibitors. Download the exhibitor list and prioritise by product range and relevance to the hospitality channel.
Supporting material. Bring compact technical sheets in PDF and quick links or QR codes to product pages. Given the pace of meetings, concise and verifiable information converts better than bulk samples alone.
Scheduling. Book meetings in advance where possible. Use tasting slots for initial contact and quieter hours for longer commercial discussions.
Follow up. Create a clear postevent contact plan. Rank leads by potential volume and channel fit and record tasting notes in your CRM to speed conversion.
Final note and link
Salon Vin et Terroirs 2026 pairs wine and terroir offerings with a chocolate fair, changing visitor dynamics and commercial opportunities within the halls. Find the full program and exhibitor list at the official website http://www.salon-vins-terroirs-toulouse.com
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