Specialty dairy demand is reshaping assortment choices across retail and foodservice. Against that backdrop Salon du Fromage 2026 gathers producers, affineurs and suppliers to present new lines and enable commercial meetings.
Dates and venue in Paris
Salon du Fromage 2026 runs from June 7 to 9, 2026 at Paris Expo Porte de Versailles. The schedule combines professional tasting sessions, product competitions and dedicated business areas for buyers and distributors.
Who exhibits and what they bring
Exhibitors include artisan cheesemakers, affineurs, ingredient suppliers and manufacturers of refrigerated equipment. The event layout covers French and international cheeses, equipment and services for the dairy value chain, with stands focused on protected origin products and cold chain solutions for horeca channels.
Program highlights
The agenda features guided tasting workshops, the Coups de Cœur competition and the Grilled Cheese Challenge which highlights alternative consumption formats. The Cheese Social Club hosts launches and discussions about emerging trends, all useful to assess products under tasting conditions.
Key figures
The fair reports 8,500 attendees and 290 exhibitors. Those figures indicate a density of supply that enables targeted meeting plans and fast product sourcing decisions during the three days.
Practical B2B prospecting advice
- Segment targets by category and channel. Build a shortlist separating producers, affineurs and equipment suppliers to optimize meeting slots.
- Prebook meetings and set clear outcomes per visit. Define two measurable goals such as sample evaluation count and preliminary commercial terms.
- Use tasting slots to score products consistently. Create a brief checklist covering taste profile, yield, shelf life and estimated margin.
- Clarify cold chain and labeling requirements from the first conversation. Confirm shelf life and transport conditions to avoid post-fair surprises.
- Capture documentation on site. Take photos of packaging and request technical sheets to speed internal validation after the event.
For full program details and ticketing consult salon-fromage.com/fr-FR and schedule appointments with target exhibitors before arrival to make the most of Salon du Fromage 2026.
