The indoor equestrian calendar includes a major sporting and commercial gathering in Bordeaux this February. Salon du Cheval de Bordeaux 2027 pairs top-level competition with a commercial layout aimed at professionals working with horses, ponies and donkeys.
Dates and venue for Salon du Cheval de Bordeaux 2027
The event runs from 4 to 7 February at the Parc des expositions de Bordeaux-Lac. The venue hosts competition arenas, exhibition halls and dedicated spaces for the event program.
Competition highlights and event activities
The schedule features CSI5W events including the Longines FEI Jumping World Cup™ and the CSI5W Grand Prix Audi. The program also includes the CAIW Final FEI Driving World Cup™, a Devoucoux Indoor-Derby and an International Dressage Competition 4*. Elements such as the Baloubet arena and the Battle de Dressage by STX France appear alongside family-focused areas.
Commercial components include shopping zones, a Poney Club and an Espace Forum for meetings and discussions. This mix brings elite sport and commercial exposure under one roof.
Exhibitor profile and B2B prospecting
Exhibitor categories cover equestrian equipment, feed, arena products, technical apparel and services for breeding and transport. For B2B prospecting, prepare a concise target list and schedule meetings during quieter competition periods. Use the event plan to locate thematic areas and prioritize morning slots when engaging managers of riding centres or professional trainers.
Preparing your commercial presence
- Compile short case studies and references adapted to the French market.
- Use clear visual material on stands and tablets to display installations and product use.
- Arrange technical demonstrations aligned with shopping areas and the Poney Club if your product requires handling or training.
These measures help attract professional profiles visiting the event for both sport and trade.
Practical tips for professional visitors
Register in advance and check the sports timetable to select optimal visit windows. Parc des expositions de Bordeaux-Lac centralizes access from the city and provides direct links to exhibition and arena areas. Combine stand visits with attendance at the Espace Forum and animation zones to maximize contact opportunities.
Closing note and link
The coexistence of international sport and commercial zones makes Salon du Cheval de Bordeaux 2027 a focused moment for performance and business in the equine sector. Organize your agenda and exhibition needs via the official event page at http://www.jumping-bordeaux.com/en/the-bordeaux-salon-du-cheval.
