The custom motorcycle scene moves to Verona from 22 to 24 January 2027. Motor Bike Expo 2027 assembles manufacturers, builders and collectors in a trade-show format that mixes exhibitions, contests and themed areas for parts and accessories.
Dates, venue and access in Verona
Motor Bike Expo 2027 takes place from 22 to 24 January 2027 at the Verona Exhibition Centre. The event website provides the floor plan, exhibitor list and arrival instructions, along with accreditation and booth setup services for exhibitors.
Sectors and featured areas at Motor Bike Expo 2027
The show covers customization, component manufacturing, pre-owned motorcycles and small wheel districts. Notable areas include Premium Selection, Distretto Ruote Piccole, Area Usato and dedicated workshop zones. The layout targets manufacturers, custom shops and retailers of motorcycle accessories.
Program highlights and shows
The schedule incorporates live shows, contests and awards that define Motor Bike Expo. The MBE Award and various contests draw builders and competition teams, while workshops and manufacturer presentations showcase models and prototypes aimed at the custom and lifestyle audience.
Key figures for Motor Bike Expo 2027
Motor Bike Expo 2027 lists 180000 visitors and 720 exhibitors. Exhibit space covers 120000 square meters and media presence includes 800 journalists. Those figures help size commercial reach and stand density across halls.
Preparing B2B outreach at MBE
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Map the exhibitor list in advance. Use the published exhibitor directory to pinpoint manufacturers, builders and distributors. Prioritize by product category and hall location.
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Assign objectives to each day. With three days on site, plan one day for product demos, one for distributor meetings and one for competitor scouting.
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Bring technical sheets and product samples. Quick access to specs speeds initial conversations and enables immediate follow up.
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Schedule meetings before arrival. Reach out to key exhibitors to lock in meeting slots at their stands and avoid last-minute scheduling.
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Target shows and contests. Contests and live displays concentrate qualified visitors; position your outreach near these zones to maximize encounters.
Closing thought and official link
Motor Bike Expo 2027 offers visibility into the customization market and the accessories supply chain. For commercial teams the decisive step is turning stand traffic into follow-up actions through prearranged meetings and clear technical documentation. Check the program, floor plan and ticketing at the official site http://www.motorbikeexpo.it/en to finalize your on-site plan before arriving in Verona.
Registration and tickets on the official website: motorbikeexpo.it
