The 15th edition takes place on 30 September and 1 October 2027 at the Palais des Congrès in Paris. The format combines an exhibition floor with conference sessions and curated rendez-vous for research, data and insights professionals.
Dates and venue for Le Printemps des Etudes 2027
The event runs from 30 September to 1 October 2027 at Palais des Congrès – Porte Maillot in Paris. The setup includes exhibitor stands, presentation rooms and dedicated spaces for one‑to‑one meetings. Visit the official site for registration and exhibitor information.
Key figures for this edition
Published indicators for the programme include 130 conferences and rendez‑vous, 279 speakers and 16 guided visits. The show brings together 138 actors from the research ecosystem and schedules 28 Data pitches. The exhibitor base reportedly includes 56% institutes.
Who attends and who exhibits
Visitor profiles listed by the organisers cover company leaders, heads of research, marketing heads, communication heads, data leads, digital leads and institute staff. Recent editions have featured major agencies and vendors alongside startups and specialist providers.
Exhibitors range from market research consultancies to panel and community operators, media measurement vendors and social listening platforms. The mix spans sensory and retail research, data platforms and analytics vendors.
How to prepare B2B prospecting in Paris
Work the programme before you travel and convert interactions into next steps. Practical actions to apply:
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Prioritise contacts by procurement profile and set measurable daily goals. Build a short target list of high value contacts and script a 60 to 90 second value pitch tailored to each profile.
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Use concise proof points. A one‑page case with key KPIs and a clear call to action outperforms long decks. Book 20 minute demo slots and decide a concrete follow up for each meeting such as a pilot or technical call.
Also define three lead quality metrics, capture notes immediately after each meeting and schedule follow up within a week to maintain momentum.
Leveraging sessions and content
With a heavy programme of practical talks, identify sessions that bring your prospects on stage and adapt outreach accordingly. Vendors offering analytics should target applied case tracks and Data pitches to secure proof of concept conversations.
Final thought and official link
Le Printemps des Etudes 2027 gathers a diverse research and data audience that rewards precise messaging and disciplined follow up. If you plan commercial activity, lock your priorities and post‑event cadence before arrival. Full programme and exhibitor details are available at the event website https://www.printemps-etudes.com
