Advances in obstetric and gynecologic ultrasound are reshaping clinical pathways for prenatal care and fetal assessment. For vendors and clinicians alike, targeted presence at international congresses helps validate product claims and align solutions with clinical needs.
Dates and venue in Lisbon
ISUOG World Congress 2027 takes place from 13 to 16 September in Lisbon. The event is held at the Centro de Congressos de Lisboa, the designated conference venue for the congress. These four days concentrate scientific sessions and professional activities focused on obstetric and gynecologic imaging.
Professional profile attending ISUOG World Congress 2027
The congress draws clinicians and specialists in maternal-fetal medicine, sonographers, obstetricians and gynecologists focused on ultrasound diagnostics. Hospital procurement leads and suppliers of imaging equipment also attend to present devices, software and workflow solutions tailored to prenatal and perinatal services.
Preparing B2B prospecting at the congress
Map target institutions and decision makers before arrival. Prioritize meetings with clinical leads and procurement officers. Present concise technical briefs that emphasize clinical outcomes, workflow integration and total cost of ownership rather than generic marketing claims. When proposing demos, tailor use cases to the specific patient population and care pathways of the target hospital.
Follow-up is critical. Send a succinct clinical summary within 48 hours and propose a live demo or trial with clear timelines. Segment follow-ups by interest level and set measurable next steps for pilot evaluations or purchase discussions.
Practical logistics for the Centro de Congressos de Lisboa
Plan demonstrations and meetings outside peak scientific session times to increase availability of clinical staff. Verify power and connectivity requirements for any portable demonstration equipment and prepare compact, clinically focused collateral. Allow transit time between sessions and external meetings to avoid compressing agendas.
Final note and official link
Clear clinical evidence and practical demonstration remain the strongest arguments in ultrasound procurement decisions. Attending ISUOG World Congress 2027 in Lisbon provides the setting to test messages against clinicians’ needs and to arrange pilot evaluations. Find registration and venue details on the official congress page https://www.isuog.org/events/future-world-congresses.html
