Hospitality and foodservice converge in Hamburg from 12 to 16 March 2027. The Hamburg Messe und Congress will open daily from 10:00 to 18:00 showcasing equipment, ingredients and service solutions for the out of home market.
Practical information for Internorga 2027 in Hamburg
Internorga 2027 runs from 12 to 16 March at Hamburg Messe und Congress with daily opening hours 10:00 to 18:00. The official site provides hall plans and an exhibitor directory that help map meetings and prioritize visits across a large exhibition footprint.
Sectors and exhibition areas at Internorga 2027
Exhibition areas cover digital solutions, kitchen technology and equipment, food and beverage, packaging and delivery, and living and dining. Dedicated spaces host startups and beverage specialists while trend areas highlight topics such as AI and Future Food.
Program highlights and on-site stages at Internorga 2027
The agenda includes international congresses like the International Foodservice Forum and the Branch Day for communal catering. On-site stages feature formats named Back Stage, Deep Dive Area and Open Stage. Industry awards and competitions include the Next Chef Award and INTERNORGA Zukunftspreis.
Networking options range from afterwork formats to curated tasting spaces including OFF THE RECORD and the Wine Tasting Lounge where product conversations and buyer matches take place.
B2B prospecting tactics for Internorga 2027
Targeted prospecting saves time. First, build a shortlist from the exhibitor directory and hall plans focusing on supply chain roles relevant to your offer. Second, secure meetings in advance using INTERNORGA Connect or direct outreach to exhibitors to avoid ad hoc scheduling. Third, tailor demos and collateral to the exhibitor area you visit, emphasizing operational metrics for kitchen equipment and cost or logistics benefits for packaging and delivery solutions.
Scan trend areas for robotics, automation and alternative protein solutions to identify partners or suppliers with near term product readiness. Use conference sessions to validate technical claims and to pre-qualify leads for post-event follow up.
Visitor and exhibitor logistics
Exhibitors can consult participation packages and logistics services on the event site. Professional visitors should plan a visit route, flag priority meetings and review the stage schedule to attend sessions with the most relevant buyer profiles.
Closing note and official link
Automation and digital workflows are reshaping professional kitchens and front of house services. Internorga 2027 presents a cross section of how those developments translate to equipment, menu concepts and delivery. Prepare objectives and confirm practical details at the official site http://www.internorga.com before you travel.
