The commercial market for pools, saunas and spas blends engineering, water technology and hospitality design. Interbad 2026 gathers manufacturers and buyers focused on these areas for three days in Stuttgart.
Practical information for Interbad 2026
The fair runs from October 6 to October 8, 2026 at the New Stuttgart Trade Fair Centre. Activities stretch across three days at Messe Stuttgart. Tickets, opening hours and exhibitor listings are available through the event website and should be consulted when planning travel and meetings.
Program highlights and special areas
Interbad pairs the exhibition with a congress and curated zones. The DGfdB Congress offers expert presentations and workshops on pool operation and technical matters. The Innovation Award recognizes product and system breakthroughs. A Finland-themed sauna area called Sauna from Finland showcases companies and creates a forest-style environment for demonstrations.
Sectors and exhibitor profile
Exhibitors include manufacturers of pool systems, water treatment suppliers, spa climate solutions, sauna builders and designers. Visiting profiles range from pool operators and constructors to hoteliers, architects and specialist retailers. The fair features an international exhibitor mix from multiple countries.
Key figures
The organizers list 8,000 visitors and 270 exhibitors spread over roughly 26,000 square meters of exhibition space. These figures are useful to size lead generation and on-site sales efforts.
Commercial prospecting and networking tactics
Begin with the exhibitor directory to shortlist companies by product line and geography and book meetings in advance. At the stand focus on short technical demos that answer installation and maintenance questions and bring documentation that quantifies performance or energy savings.
For sales teams separate outreach by contract projects and retail channels. Attend DGfdB sessions on regulation and operation with concrete case studies that illustrate cost or energy reductions. In the sauna segment pursue distribution partners active in hospitality and residential wellness.
Closing note
Interbad 2026 concentrates the supply chain for pools, saunas and spas into a compact three-day program in Stuttgart. Structure your participation around the exhibitor list and the congress schedule to maximize commercial outcomes. Full program and ticketing details are on the official site at http://www.messe-stuttgart.de/interbad/en
