10,000+ attendees and more than 360 exhibitors appear on the roster for Highways UK 2026, scheduled for 14 to 15 October at Hall 5 of the NEC in Birmingham. The event pairs a free exhibition with a multi‑theatre conference focused on operational and technical issues across the highways supply chain.
Practical facts for Highways UK 2026
Highways UK runs 14 to 15 October at the National Exhibition Centre, Hall 5, Birmingham. The exhibition and much of the conference are free to attend. The show runs alongside Asphalt World UK and publishes a full exhibitor list and floor plan to help plan on‑site activity.
Who attends and exhibits at Highways UK 2026
Official materials list participants from across the highways ecosystem. Attending organisations include National Highways, local authorities, contractors, consultants, technology providers and policy makers. The event details show 360+ exhibitors, 250+ speakers, 40+ start‑ups and 30+ strategic partners, with an audience exceeding 10,000 professionals.
Programme highlights and dedicated zones at Highways UK 2026
The conference operates across eight theatres covering Strategic Roads, Local Authority, Digital Roads, Connected Communities and Sustainability. The exhibition features targeted areas such as Vehicle Display Zone, Start‑Up Zone and Professional Development Hub. The Highways UK Excellence Awards take place on 14 October and are integrated into the event schedule.
How to prepare B2B prospecting for the show
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Use the exhibitor list and floor plan to shortlist stands and schedule meetings. Focus on companies aligned with asset management, resurfacing and digital road systems.
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Target outreach to National Highways and local authority contacts listed in the programme. These organisations often lead procurement and pilot decisions.
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Bring concise technical collateral and demonstration plans. Short, data‑driven materials help conversations at busy stands.
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Attend theatre sessions relevant to your offering. Talks in Strategic Roads, Digital Roads or Sustainability provide context and talking points for follow ups.
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Explore Start‑Up Zone and Vehicle Display Zone for partnership opportunities and proof of concept partners.
Final recommendation
The 2026 agenda underlines an industry shift toward digital solutions and sustainable asset management. If your goal is institutional sales or integration into road programmes, secure meetings in advance and align which theatre sessions to attend. Register and review the programme and exhibitor information on the official site at http://www.terrapinn.com/exhibition/highways-uk
