Industrial printing and packaging come together in early May to concentrate supply and procurement under one roof. The co‑location with Hispack expands commercial reach and enables free cross‑access for visitors between both events.
Dates and venue for Graphispag 2027
Graphispag 2027 runs from 4 to 7 May at Fira de Barcelona - Recinto Gran Via. The combined footprint of the two events covers 60,000 square meters of exhibition space and creates a single industrial ecosystem for graphic and packaging technologies.
Key figures
Organizers publish clear metrics for this edition. Graphispag 2027 gathers 37,000 visitors and 1,000 exhibitors across 60,000 m2. Co‑location with Hispack increases visibility and business opportunities through shared visitor access.
Sectors and company profiles
The event groups the main segments of the industrial graphic chain. Exhibitor profiles include printing machinery across offset, digital, flexo, large format and screen printing, suppliers of inks and consumables, finishing and converting solutions, printing services and personalization, technical substrates and materials, functional printing and additive manufacturing, and software, automation and applied AI. Technical textile printing is also represented.
Visitor profile and commercial edge
Visitor data from previous cycles shows a high proportion of purchasing influence. Forty percent plus of attendees hold director or ownership roles and 88.22% decide or influence purchases. Industry manufacturers and distributors make up 30.46% of the audience, while graphic services represent 33.14% and design, advertising and communication 15.49%.
B2B prospecting tactics for Graphispag 2027
Concrete actions for exhibitors
- Schedule focused product demos that show measurable performance and total cost of ownership.
- Segment outreach by buyer type and arrange cross‑meetings leveraging the Hispack co‑location.
- Prepare technical datasheets and digital deliverables for immediate follow up.
- Assign team roles for lead qualification, technical Q&A and commercial closing.
Practical prep for visiting teams
Operational checklist
- Set daily targets for qualified leads and meetings.
- Prioritize live demos of software and automation that integrate with production workflows.
- Staff booths with technical experts able to address procurement criteria.
- Plan pavilion routing to hit machinery, finishing and material zones early in the agenda.
Final note
Graphispag 2027 concentrates technical supply and purchasing demand in the graphic manufacturing space. Companies bringing tangible demos and clear technical value propositions will extract the most commercial traction, especially when they coordinate actions with Hispack attendees. Registration and exhibitor information are published at the event site http://www.graphispag.com/en
