Demand for natural products and more sustainable supply chains shapes trade activity at the end of the year. Zagreb will host a fair aimed at that professional demand in early December.
Dates and venue at Zagreb Fair
Feria de Alimentación y Vida Saludable 2026 runs from December 3 to 6 at the Zagreb Fair. The organizer’s address appears as Avenija Dubrovnik 15, 10020 Zagreb. The event sits within the complex that stages several parallel trade shows, creating additional professional traffic on site.
Exhibitor profile at Feria de Alimentación y Vida Saludable 2026
The show targets companies in the food and agricultural sectors focused on healthy eating and a connection to nature. The exhibitor mix includes producers of natural products, suppliers linked to organic farming, and vendors of processing and preservation technologies for health-oriented consumer goods.
Program highlights and new initiatives
The 2026 program features sector initiatives presented within the Zagreb shows. The venue notes the presentation of AGRO generacija during the 15th edition of the Sajmovi hrane i zdravog življenja. Agricultural projects with an energy and sustainability angle form part of the fair’s visible agenda.
Preparing B2B prospecting in Zagreb
- Segment targets by product type and certification. Map exhibitors tied to organic agriculture and sustainability labels.
- Schedule core meetings in the first two days. Professional buyers tend to cluster appointments early in the fair calendar.
- Bring clear samples and technical datasheets. Prioritize traceability and certification details to speed qualification.
- Plan immediate follow up. Assign responsibilities and concrete dates for post-event contact.
These measures reduce time wasted on site and help turn conversations into deals.
Edition note
Communications from the venue reference the fair as part of the Sajmovi hrane i zdravog zivljenja in its 15th edition. The format in 2026 combines exhibition space with product showcases and sector presentations typical of Zagreb Fair events.
Final recommendation and official link
If your objective is to meet buyers or suppliers in healthy food and sustainable agriculture, arrive with a technical dossier and a clear follow up plan. Full program and participation details are available at the organizer’s website https://www.zv.hr
