Fair Pedicure & Beauty 2026 brought together 92 exhibiting companies from 11 countries. The countries with the most exhibitors were Netherlands (5), United Arab Emirates (1), China (1) and Germany (1).
The professional feet and nailcare market gathers for two days in late October 2026 in Utrecht. Organized by ASWS, Fair Pedicure & Beauty 2026 brings manufacturers, importers, wholesalers and service providers together to present products and commercial offers for the professional channel.
Dates and venue at Expo Houten
Fair Pedicure & Beauty 2026 runs on Saturday 24 and Sunday 25 October 2026 at Expo Houten, Meidoornkade 24, 3992 AE Houten (Utrecht). Opening hours are 10:00 to 17:00 both days. Tickets are available at the venue ticket desk and digitally through the event website.
Visitors driving to the venue should use highway A27 and take exit Houten 29. Free parking is available in front of the exhibition hall. For public transport routes consult the national journey planner.
Exhibitor profile and offering
The show targets companies in feet, beauty and nailcare markets. Expected exhibitors include manufacturers, importers, traders, service providers and specialized publishers. The fair aims to connect suppliers with wholesale buyers and to showcase professional product ranges.
Practical information for attendees
Expo Houten provides free Wi‑Fi and on-site parking. ASWS does not provide invitation letters or visa requests and tickets are non-refundable. The organizer publishes an exhibitor brochure and a sector magazine mainly in Dutch.
B2B prospecting tactics for suppliers
- Prepare clear wholesale price lists and distribution terms to hand over to buyers.
- Bring compact demonstration kits designed for salon or clinic use to illustrate protocols and product benefits.
- Schedule short, timed demos at your stand and communicate the slots visibly to attract retail buyers.
- Offer product literature in Dutch and English to streamline conversations with local distributors.
- Use the venue Wi‑Fi to register leads, confirm orders and send immediate follow-up material.
Venue rules and logistics
Smoking is not allowed inside Expo Houten; an outdoor smoking area is available. Exhibitors and visitors will find a brochure and FAQ on event logistics and stand services in the organizer’s information package.
For full details on tickets, access and exhibitor contacts consult the official event page where you can also buy digital tickets http://www.asws.nl/en/exhibitions/fair-pedicure
Fair Pedicure & Beauty 2026 is a focused marketplace for suppliers in professional foot and nailcare. Arrive with a concise wholesale offer, demonstration plan and multilingual materials to convert contacts into commercial opportunities.
