The North West small business market concentrates vendor activity into a single business day where telecoms and tech suppliers can test propositions and collect local leads.
Practical information for Expo North West 2026
Expo North West 2026 takes place on 26 November 2026 in Horwich. The venue for the day is Macron Stadium. The event runs as a one-day expo aimed at small business owners, entrepreneurs and SME teams. The organiser provides free ticket registration and options to book exhibition space through the official site.
Key figures for Expo North West 2026
Published figures for the event indicate more than 1,000 visitors and roughly 120 exhibitors during the day. Those numbers frame the scale for sales teams planning on-site activity.
Programme and confirmed speakers at Expo North West 2026
The programme features talks and practical sessions for SMEs. Confirmed speakers include Stewart Messruther with an entrepreneurial growth session, Andrew Horkan addressing cyber risk exposure, and Paul Day on sales excellence and customer relationships. Workshops cover prioritising direct marketing channels and using LinkedIn for lead generation.
Types of companies at Expo North West 2026
Exhibitors typically include telecoms resellers, managed service providers, digital marketing agencies and SaaS vendors targeting small businesses. The mix helps solution providers benchmark offerings against competing services and meet procurement contacts from the region.
Preparing commercial outreach for Expo North West 2026
Plan outreach around these steps
- Pre-event segmentation. Create a shortlist of target company profiles in telecoms and tech to approach during the expo.
- Clear conversion paths. Use materials with direct calls to action and scannable links to capture contact details quickly.
- Concise demonstrations. Prepare short, problem-focused demos that highlight immediate benefits for SMEs.
- Role assignment. Allocate staff to handle stand duty, scheduled meetings and rapid post-event follow up.
- Leverage sessions. Note relevant talks and speakers to identify high-potential contacts for post-event outreach.
Closing note and official link
For teams focused on B2B marketing and sales in telecoms and technology the day provides a concentrated environment to validate offers and generate qualified leads. Plan demonstrations and follow-up processes in advance and consult the official event page for registration and exhibitor information at https://www.greatbritishexpos.co.uk/event/north-west-expo-manchester/?utm_source=chatgpt.com
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