Industrial electronics and automation continue to reshape production lines across Central Europe. Electrosub 2027 takes place from 21 to 22 October 2027 in Budapest and brings together suppliers of control, integration and process optimization solutions.
Dates and venue for Electrosub 2027
The event runs on the dates above at the Lurdy Conference and Event Centre in Budapest. The format pairs an exhibition with a conference that runs alongside the show floor across both days.
Conference format and sessions at Electrosub 2027
The conference runs next to the exhibition and focuses on product and service innovations presented by sponsors and exhibitors. In 2024 there were 24 presentations and 3 roundtables. Attendance to the conference was free that year.
Exhibitors and industry focus
Electrosub gathers companies in electronics, industrial automation, embedded systems and industrial IoT. In 2024 the exhibition featured 50 exhibitors from 5 countries, highlighting controllers, sensors, integration solutions and industrial software.
Key visitor figures
The 2024 edition attracted nearly 1,000 professionals. Registration data from that edition shows 80 percent of visitors were primary decision makers or directly involved in company purchasing decisions. Those figures indicate a commercially active audience.
Preparing B2B outreach at Electrosub 2027
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Prioritize live demos Choose two or three solutions that can be demonstrated in realistic conditions. Attendees respond better to hands-on comparisons than to abstract pitches.
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Tailor messaging by role Prepare distinct value propositions for plant managers, integration engineers and procurement. Given the decision making profile of the audience, adjust technical details accordingly.
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Organize meeting slots Block time for longer technical demos and for quick 15 minute qualification meetings. The proximity of sessions and stands makes it feasible to invite attendees directly after relevant talks.
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Provide actionable technical collateral Distribute spec sheets, integration examples and configuration templates rather than generic brochures.
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Follow up plan Define follow up priorities: lab test requests, budget inquiries and pilot projects. A clear pipeline accelerates conversion after the fair.
Practical recommendation and registration
Exhibitors should align demo capabilities with speaking opportunities to maximize visibility. Visiting teams should pre-book meetings with target exhibitors and prepare technical questions in advance. Details on the program, exhibitor catalogue and registration are available at https://www.electrosub.com to plan your visit.
Closing remark
Electrosub 2027 positions product demonstrations and technical discussion at the center of decision making. For companies aiming to secure pilots or procurement approvals, focusing on demonstrable performance and a fast post-show follow up will be decisive.
