Dmexco 2026 brought together 1,373 exhibiting companies from 49 countries. The countries with the most exhibitors were Germany (668), United States (98), Spain (83) and United Kingdom (53). By sector, the largest groups were Marketing & Sales (516) and Audiovisual & Media (84).
Conversations about AI, commerce and data privacy will drive much of the marketing agenda in late September. The event runs over two days in Cologne and organizes content by agencies, commerce, media and tech.
Dates and venue for Dmexco 2026
Dmexco 2026 takes place on September 23 and 24, 2026 at Köln Messe. The official site lists tickets, opening hours and arrival information.
Sectors and company profiles at Dmexco 2026
The expo is divided into World of Agencies, World of Commerce, World of Media and World of Tech, plus a Start-up Area. That setup points to a mix of agency decision makers, commerce platforms, media companies and adtech vendors.
Expo format and program highlights
The program pairs an expo floor with summits and stages. The site references Summits 2026, Stages and Conference Agenda 2026 and provides Video on Demand resources. Organizers also offer exhibitor tools such as an image generator and exhibitor lists.
Practical tips for B2B prospecting at Dmexco 2026
- Segment targets by the event worlds. Approach commerce platforms with commerce use cases and adtech vendors with technical integrations.
- Use the DMEXCO 2026 app and the Exhibitors 2026 list to pre-schedule meetings and block time for key sessions.
- Keep pitches measurable and short. Technical contacts value integration timelines and data examples; agency contacts want campaign outcomes.
- Use digital collateral with direct demo links to speed follow ups and capture lead info directly into your CRM.
- Reserve specific windows for attending summits related to AI, commerce and analytics to align conversations with current topics.
Logistics and safety notes
The official site contains sections for Tickets, Plan your visit, Arrival and Overnight stay as well as FAQs for visitors and exhibitors. Organizers warn about phishing emails and provide an official contact at info@dmexco.com.
Final note and official link
Dmexco 2026 brings together exhibition formats and conference content focused on the technologies shaping marketing and commerce. If you plan to source adtech partners or commercial platforms, target World of Commerce and World of Tech on the expo map and book meetings through the official channels. Full event details and ticketing are available at https://dmexco.com.
Registration and tickets on the official website: dmexco.com
