Three days in Lillestrøm focused on hunting, fishing and outdoor leisure. Camp Villmark 2026 takes place from 20 to 22 March at Norges Varemesse - NOVA Spektrum and gathers brands, dealers and families interested in camping and water sports.
Practical information and opening hours
The fair is hosted at Norges Varemesse - NOVA Spektrum, Messeveien 8 in Lillestrøm. Opening hours are Friday 10:00–19:00, Saturday 10:00–18:00 and Sunday 10:00–16:00. Exhibitor services and stand options are coordinated through MyStand and the organiser’s exhibitor pages.
Sectors and exhibitor profile
Categories listed on the event site include hunting, fishing, friluftsliv, hund and camping. Exhibitors range from technical clothing and field equipment brands to fishing tackle suppliers, camping gear manufacturers and providers of small craft and water sport accessories.
Highlighted activities at the fair
Programmed activities include public-facing sessions and special events. Notable is the Villmarksauksjon auction scheduled for Saturday 21 March at 14:00 on the Barents stage in Hall E. Other activities feature Vilt, Vin & Venninner and hands-on workshops for repairing and redesigning outdoor garments in partnership with Bergans.
B2B prospecting and concrete actions
For targeted prospecting at Camp Villmark 2026 prepare a shortlist of exhibitors and contact them in advance using the event platform. Produce product sheets in Norwegian or English and tailor messages to outdoor use cases such as durability, weight and transport.
Plan short on-stand demos and block slots to avoid clashes. Use the Saturday auction to drive booth visits and design weekend offers for retail and distributor meetings. For family audiences, schedule product trials that engage both adults and children.
Using themed areas to your advantage
Fishing and hunting zones are suitable for live demos and technical showcases. Register for workshops to demonstrate product longevity and partner with local actors for joint mini-events that funnel traffic to your stand. MyStand and the exhibitor toolkit allow you to reserve services and enhance visibility.
Final note and official link
Camp Villmark 2026 combines consumer interest and technical audiences, making it useful for product validation and message testing in the Nordic outdoor market. Check program details and exhibitor information at https://campvillmark.no and finalise your agenda before travel.
