Regulation and technology are reshaping workplace safety procurement. A+A Internationale Fachmesse mit Kongress 2027 takes place from 19 to 22 October 2027 in Düsseldorf at Messe Düsseldorf. Below are practical angles to plan B2B outreach and on-site activity.
Practical details for A+A 2027
The trade show runs at Messe Düsseldorf from 19 to 22 October 2027. The organiser provides online tools for registration, hall plans and exhibitor services. Exhibitors should check the stand cost calculator and the online order system to coordinate stand logistics and services.
Key figures to benchmark
The previous documented edition recorded 66,636 visitors from 145 countries and 2,335 exhibitors from 69 countries. Use these figures to size staff, meeting slots and multilingual collateral.
Sectors and product scope on site
A+A focuses on personal protective equipment, occupational safety, corporate workwear and fire protection. Relevant product groups include PPE, detection technology, components and fabrics for workwear, and systems for emergency and disaster management.
Program formats worth mapping
The event combines a trade fair with a congress and live formats. Notable program elements include the A+A Congress, Exo Park, A+A Fashion Show and Trend Forum, plus expert forums and specialized meeting points for safety and health topics.
Commercial prospecting at A+A 2027
Set clear objectives and pre-schedule meetings using the exhibitor directory. For on-stand engagement design brief product demos of around 10 minutes and provide technical sheets accessible via QR codes for immediate follow-up. Allocate team roles for demos, lead capture and meeting closures to avoid overlap during peak hours.
Operational checklist
Prepare multilingual technical documentation and confirm shipping and stand construction deadlines through the exhibitor dashboard. Define tracking fields for leads: market origin, product interest and purchase intent. Use the stand cost calculator to align budget with expected footfall and international reach.
To act on these steps and secure space or exhibitor services consult the official site at http://www.aplusa-online.com/ and plan meetings in advance to optimize your time in Düsseldorf.
