Generative search and AI-driven SEO are changing how brands appear in search results and generated answers. That shift forces practitioners to combine technical SEO with new workflows for AI and GEO.
Dates and venue for SEO-Day 2026 in Cologne
SEO-Day 2026 is scheduled for 19 November 2026 at RheinEnergieStadion in Cologne. The one-day format gathers SEO, GEO and AI marketing professionals and publishes a timetable and ticketing on the official site.
Program highlights at SEO-Day 2026
The agenda mixes classic SEO topics with Generative Engine Optimization and AI marketing use cases. Offerings include workshops, ExpertDay sessions and practical webmaster tools. The event features more than 30 speakers presenting tactics to improve visibility in Google and generative search systems.
Key figures for SEO-Day 2026
- Attendees: 520
- Speakers: more than 30
- History: more than 15 years
These numbers reflect a focused specialist conference with a technical audience and concentrated learning opportunities.
Preparing B2B prospecting at SEO-Day 2026
- Prioritize targets by vertical and by session relevance to GEO or AI. 2. Craft a concise value statement for short meetings: the problem solved and a measurable outcome. 3. Use the timetable to book slots and avoid missing key workshops. 4. Bring live demos on a tablet or laptop to show audits and quick fixes. 5. Define a clear follow-up step after each meeting to keep momentum.
In a single-day event, actionable examples and fast proofs of concept will open conversations faster than long presentations.
Practical information for visitors
Tickets and the detailed timetable are available on the official site. The RheinEnergieStadion hosts sessions and workshops and the event provides resources such as a dedicated SEO-Wiki, keyword tools and URL Radar among its service offerings.
Final note and action
If your work touches technical SEO, AI-powered search or GEO optimization, plan meetings around the talks that demonstrate concrete implementations. Secure your ticket and assemble a short, evidence-based pitch at http://www.seo-day.de/?lang=en to make the most of the day.
