Choosing a higher education path requires comparing programs and entry routes in person when possible. In France, orientation fairs remain a direct channel to assess program content, modalities and admission conditions.
Practical details for the Studyrama fair in Clermont-Ferrand
The Salon Studyrama des Etudes Supérieures de Clermont-Ferrand 2026 takes place on 21 November 2026 at the Polydôme - Grand Forum. Opening hours are 10h to 17h and access is managed through free registration.
Who exhibits at this edition
The fair gathers offerings from Bac to Bac+5. Listed participants include Université de Clermont Auvergne, BTS cycles, Grandes Écoles, IUT, specialised schools and preparatory classes. The setup allows visitors to compare degrees and admission options side by side.
Key figures
Official information states there are 800 formations covering undergraduate, short cycle and postgraduate programs. That volume helps prioritise which stands to visit during the single-day event.
Prospecting tactics for schools and programs
-
Pre-segment your targets. From the 800 formations choose 3-5 student profiles per program to tailor messaging and avoid long general pitches.
-
Clear collateral. Prepare short, scannable PDFs or one-pagers with program length, modality and entry routes. Add a brief note on career outcomes where available.
-
Quick qualifying questions. Use four rapid questions to detect enrollment intent and timing: preferred study mode, expected entry year, interest in apprenticeship, and need for funding info.
-
Collect contacts with consent. Use compact digital forms to gather email and phone and record communication preferences. Plan follow-up emails within 48 to 72 hours after the fair.
-
Assign roles at the stand. Schedule staff for visitor reception, live demos and lead capture. One person should manage lead entry while others handle detailed queries.
Visitor information
The single-day fair opens at 10h and closes at 17h on Saturday 21 November at the Polydôme - Grand Forum. Registration is free and attendees can request an invitation in advance via the organiser’s site.
Final note and official link
When 800 formations converge in one venue, clarity of message and a tight follow-up process become decisive for enrolment conversion. Request your invitation and consult the exhibitor list on the official page http://www.studyrama.com/salons/salon-studyrama-des-etudes-superieures-de-clermont-ferrand
