Scale modelling and construction toys gather collectors and manufacturers who need targeted exposure. Model Expo Italy 2027 takes place from March 6 to March 7 2027 in Verona and brings together specialized areas of the hobby and leisure market.
Practical information for Model Expo Italy 2027 in Verona
Official dates are March 6 and March 7 2027. The event uses the Verona Exhibition Centre and features dedicated zones for model cars, aircraft, boats, railways and brick building. Official tickets and exhibitor resources are on the event site http://www.modelexpoitaly.it/en
Key figures for Model Expo Italy 2027
The fair attracts 70 000 visitors over two days. The exhibitor list exceeds 450 companies and associations and the program includes more than 100 events across 10 thematic areas. The exhibition area totals 64 000 square metres allocated to displays and demo spaces.
Sectors and themed areas at the fair
Model Expo Italy 2027 organises exhibitions by clear themes to aid commercial outreach. Sections include static modelling, dynamic modelling, model ships, model aircraft, model cars for off road, H0 and N scale railways, and dedicated spaces for bricks and play. Areas branded as Brick Arena Play District and Creativity Village concentrate high visitor flows and product visibility aimed at end users.
How to prepare B2B prospecting in Verona
Pre fair checklist
- Screen the exhibitor catalogue and shortlist about 20 target contacts by area. Focus on distributors and associations that match your portfolio.
- Prepare compact technical sheets and a PDF catalogue accessible via QR to speed up conversations.
Demos and samples
- Book demo slots or a demonstration area if practical. Live demos convert interest into business faster than static displays.
- Bring robust sample units that are easy to operate and transport for track or table demonstrations.
Schedule and follow up
- Build a tight visiting route by thematic area and block meeting times. Two days concentrate many activities so time management is essential.
- Capture a minimal contact card with stated interest and follow up within 48 hours with a tailored summary and next step.
Sales collateral
- Produce fair specific offers with clear deadlines and conditions to prompt purchasing decisions.
- Make ordering simple with a quick form linked from printed material QR codes.
Closing recommendation and link
Model Expo Italy 2027 gathers modelling and play categories across focused thematic areas and high activity zones. For teams aiming to recruit distributors or validate products with a large audience plan a compact agenda and practical demos. Tickets and the exhibitor list are available on the official site http://www.modelexpoitaly.it/en
