Five days in October turn Montmartre into a concentrated program of concerts, tastings and street activity that mixes heritage and contemporary creation. The neighbourhood spreads events across plazas, venues and cafés, generating multiple contact points for trade visits.
H2 Dates and location within Montmartre
Fête des Vendanges de Montmartre 2026 takes place from October 7 to 11 across the Quartier de Montmartre. Activities are staged throughout the 18th arrondissement with both official and off-programmes occupying public spaces and indoor venues.
H2 Attendee profile and sector mix
The festival brings together local residents and visitors focused on music and wine. The event couples viticulture and gastronomy with live-music programming. Restaurateurs, wine merchants and small venue operators form the most relevant commercial targets for exhibitors and suppliers seeking direct contact with consumers and trade buyers.
H2 Programme highlights for the 93rd edition
The 93rd edition runs over five days and features a blend of street performances, stage concerts and gastronomic proposals. The structure favors a mix of popular formats and contemporary music, with activations occurring in streets, concert halls and neighborhood cafés. The result is multiple micro-occasions for product sampling and brand visibility.
H2 Practical B2B prospection tactics for exhibitors
- Map high-traffic venues in advance and prioritize on-site tastings in cafés and bars that host performances. A tight route plan reduces transit time between meetings.
- Prepare compact tasting formats suitable for a festival setting. Quick, well-branded samples work better than elaborate setups.
- Schedule brief business meetings in morning slots when venues are less crowded and staff can attend to commercial conversations.
- Use QR-enabled materials to collect leads on the spot and send follow-up offers immediately after the encounter.
- Engage local partners such as merchants associations and performance organizers to identify hosting opportunities inside the Quartier de Montmartre.
H2 Key numbers for 2026
The festival marks its 93rd edition and unfolds over five days in the 18th arrondissement.
Closing note and official link
Preparing a compact, mobility-aware plan for the Quartier de Montmartre will help capture attention during the festival’s concentrated activity. The full programme and practical information are available on the event site http://fetedesvendangesdemontmartre.com/la-fete-des-vendanges-de-montmartre; review schedules and venue listings to align visits with the five days of performances and tastings.
