Enterprise technology leaders are rewriting operating models to make AI and data central to decision making. Digital Transformation Expo Europe 2026 runs at RAI Amsterdam on 19 and 20 October 2026, built around executive case studies and practical tracks for scaling transformation.
Dates and venue in Amsterdam
Digital Transformation Expo Europe 2026 takes place from 19 to 20 October 2026 at RAI Amsterdam. The format pairs an exhibition with themed tracks and an Executive Summit aimed at CIOs, CDOs and other transformation leaders. Access options include Gold Pass, Enterprise Leadership Pass and a free Expo Pass for visiting the TechEx tracks.
Companies and attendee profiles at Digital Transformation Expo Europe 2026
The event targets director level and above, including CIO, CDO, COO and VP roles. Exhibitors and speakers represent vendors working on enterprise architecture, legacy modernisation, data platforms and enterprise‑scale AI deployment. Confirmed speakers include Uvashni Raman from Booking.com, Koen van Muijen from ING NL and Nelly Lund from Philips, reflecting the executive orientation of the audience.
Agenda highlights and TechEx tracks
Day one runs under the theme Digital Transformation in Action and day two focuses on Human‑centred Approaches to DTX. The program features the TechEx Learning Hub and a Meetup Zone for practical exchanges. Co‑located tracks cover AI & Big Data, Intelligent Automation, Physical AI, Cyber Security & Cloud, IoT Tech, Edge Computing and Data Centre, enabling cross‑cutting vendor discovery.
How to prepare B2B outreach for the show
- Target by challenge not product. Approach CIOs and CDOs with concise propositions tied to legacy modernisation, data governance and AI at scale.
- Bring measurable use cases. A one‑page with outcomes and KPIs accelerates executive conversations.
- Book meetings and use the Meetup Zone for follow ups. Short demo slots work better than open‑ended pitches.
- Tailor collateral per track. Security‑focused attendees need compliance and resilience proof points; AI tracks require data pipeline and model governance evidence.
- Consider the Enterprise Leadership Pass for access to executive sessions and curated networking opportunities.
Final note and registration
If your agenda is enterprise modernisation, data governance or implementing AI across business units, Digital Transformation Expo Europe 2026 concentrates relevant tracks and decision makers at RAI Amsterdam. Check the detailed agenda and register at https://www.digitaltransformation-week.com/europe
