The pet market in the Ruhr region allocates a weekend to dog-focused retail and services. Bello 2026 takes place from 19 to 20 September 2026 in Castrop‑Rauxel and gathers shops, manufacturers and live demonstrations aimed at dog owners. This note summarizes the exhibitor mix, practical exhibitor conditions and actionable advice for B2B prospecting.
Dates, opening hours and venue
Bello 2026 runs on 19 and 20 September 2026 at the Europahalle in the FORUM Castrop‑Rauxel. Opening hours are Saturday and Sunday from 11:00 to 17:00. The event combines an indoor hall with a green outdoor area and provides free parking.
Exhibitor profile at Bello 2026
The show lists around 80 exhibitors. Participants include brands and retailers of dog food, grooming products, beds and accessories, plus small manufactory booths presenting handmade items. The mix blends artisan offers with commercial suppliers relevant to independent retailers and pet service providers.
Program highlights and live activities
The program schedules dog races and shows across both days along with demonstration areas outdoors. Visitors can test products on site and consult specialists on nutrition, care and training. The fair emphasizes tangible product experiences rather than pure display.
Exhibition fees and practical set up
Stand fees are structured by area. Indoor space is priced at 51.00 € per m² and outdoor space at 26.00 € per m². There is a fixed contribution of 50.00 € for cleaning and marketing. Rental furniture, power connections and promotional distribution services are available for additional fees.
When planning a stand, prioritize clear visual presentation and hands-on points where visitors can try items. Bring payment solutions, packing materials and digital product sheets for immediate follow up. The organizer provides an online booking form and options for participating in a joint prize draw or on-site actions.
Ticketing and relevant charges
Day tickets cost 7.00 €. Dogs are admitted for 1.50 € upon presentation of vaccination records. Children up to 12 years accompanied by an adult enter free. The ticketing structure supports both retail sales and customer advisory interactions.
Practical prospecting tips for exhibitors
- Set two concrete goals for each day, for example acquiring distribution contacts and securing three wholesale inquiries.
- Target artisanal producers and niche brands that allow product trials during the event.
- Use QR-enabled product sheets to send technical information immediately after meetings.
- Schedule short on-stand meetings and prioritise morning hours for retailers and buyers.
Closing note and official link
Bello 2026 concentrates a hands-on selection of products and services for the dog market in Castrop‑Rauxel. Details on stand allocation, pricing and online registration appear on the official site at https://www.messecom-nord.de/messen/bello-hundemesse-castrop
