February traditionally concentrates home improvement and renovation activity in the region, and Bauen & Sanieren – EIGENHEIM 2027 positions Neubrandenburg as the meeting point for local construction supply and services. The show brings together manufacturers and trades focused on residential projects and retrofit work.
Dates and venue for Bauen & Sanieren – EIGENHEIM 2027 in Neubrandenburg
The event runs from 12 to 14 February 2027 at the Jahnsportforum in Neubrandenburg. Opening hours are 10:00 to 18:00 on Friday through Sunday. The organizer makes tickets available in advance and provides a floor plan and exhibitor catalogue to prepare visits.
Exhibitor mix and visitor profile
Exhibitors range from product manufacturers to regional craft enterprises and service providers. Visitors include homeowners, private builders, construction firms, architects and planners looking for solutions in new build, modernization and refurbishment. The previous edition gathered about 9,000 visitors, providing a focused regional audience for residential projects.
How to prepare your B2B prospecting at the fair
Define daily objectives and segment target contacts by technical need. Identify priority exhibitors on the floor plan and arrange short stand meetings ahead of time. Emphasize live product demonstrations and completed project case studies that show regulatory compliance or cost advantages. Bring technical datasheets and visual project samples to facilitate direct comparison. Set clear post-fair follow up actions such as site visits, technical proposals or product trials.
Key figures for the edition
The 2027 edition follows a long regional tradition and builds on previous attendance levels. Use the reference figure of 9,000 visitors as an indicator of the event catchment and buyer readiness. Ticket categories include general admission, reduced fares and family options.
Closing note and official link
For teams targeting residential renovation markets in eastern Mecklenburg-Vorpommern, structure your participation as a short field campaign with pre-booked meetings and a defined follow up pipeline. Purchase tickets and review the exhibitor list and floor plan at the official site https://www.neue-messe-rostock.de/messen/bauen-sanieren-eigenheim/neubrandenburg to finalise logistics and meeting schedules.
