Berlin’s mix of industry, research and startups feeds the local automation ecosystem. That context frames All About Automation - Berlin 2027, held on 27 and 28 January at STATION Berlin, as a compact platform for suppliers and industrial users to meet directly.
Practical details and venue
All About Automation - Berlin 2027 takes place at STATION Berlin, Luckenwalder Straße 4–6, 10963 Berlin. Opening hours are Wednesday 27 January from 9 to 17 and Thursday 28 January from 9 to 16. The event follows a regional, compact format designed for direct technical conversations between manufacturers, integrators and end users.
Exhibitor profile and key figures
The previous edition registered 168 exhibitors and 2,473 trade visitors across an exhibition area recorded as 2,127. Exhibitors include suppliers of automation components, robotics solution vendors, system integrators, industrial software companies and related service providers.
Program items and product highlights
The event features a Talk Lounge with practical presentations on current automation topics. Product highlights shown in recent editions include linear motor axes, virtual PLCs and portable sensors for level measurement. Demonstrations range from low-code dashboards for smart factories to safety solutions for increasingly automated processes.
How to prepare B2B prospecting in Berlin
Set measurable goals. Pick 8 to 12 target exhibitors from the exhibitor list and book meetings in quieter time slots. Bring concise demos and technical material that allows quick comparisons at the booth. Use the Talk Lounge schedule to identify presenters who match your lead criteria and approach them after sessions.
Record each conversation with a simple follow-up plan: identified need, proposed solution, contact owner and deadline. That turns short stand interactions into trackable opportunities. Prepare technical questions based on exhibitor product sheets, especially for robotics integrators and control vendors.
What to prioritize on the trade floor
Focus on robotic handling systems for SMEs, distributed control solutions and platforms that integrate shop floor data with low-code applications. Also check safety systems for automated lines and industrial-grade enclosures for field electronics.
Closing note and official link
All About Automation - Berlin 2027 gathers a regional network of manufacturers, integrators and startups that mirror the automation and digitalization challenges of the area. If your objective is to build a sales pipeline, prioritize technical meetings and small-scale pilots with clear timelines. Review the exhibitor list and program on the official site at http://www.allaboutautomation.de/en/berlin and plan your schedule accordingly.
