Swiss agricultural and forestry machinery meets in Bern every two years to display field and municipal solutions. Agrama 2026 takes place from 26 to 30 November 2026 at BernExpo AG and highlights tractors, implements and precision agronomy tools.
Dates and venue for Agrama 2026
Agrama 2026 runs from Thursday 26 to Monday 30 November 2026 at BernExpo AG in Bern. The biennial show is staged on an exhibition area of around 50’000 m².
Key figures for the edition
The 2026 edition marks the 30th staging of the show. Over five days more than 50’000 visitors attend, mainly decision makers, specialists and end users from agriculture and forestry.
Sectors and product focus at Agrama 2026
The event covers clear commercial segments. Main exhibition areas include:
- Tractors and transport vehicles with front loaders and mobile loading technology
- Harvesting equipment for forage, cereals and industrial crops
- Soil tillage and seeding machinery
- Solutions for special crops such as vegetables, fruit and irrigation
- Plant protection, fertilization and crop care equipment
- Storage, handling and processing of harvested goods
- Barn and yard technology for feeding, milking and cleaning
- Forestry and landscape maintenance machinery and safety equipment
- Agricultural electronics, sensors and GPS systems for precision farming
- Energy solutions for farms and related services
- Management services, software, financing and advisory services
This structure helps buyers compare suppliers by application and inspect machinery in operation.
B2B prospecting tips for exhibitors
Agrama 2026 concentrates investment decision makers. To turn contacts into business, follow practical steps:
- Segment target visitors by farm type and technical need. Use the show’s product areas to prioritise who to approach.
- Offer short technical demos with measurable results. On-track or field demos outperform slide decks.
- Prepare digital follow-up packs for immediate sending after meetings.
- Book meetings in advance and use the exhibitor directory to schedule visits at BernExpo AG.
These actions help shorten the sales cycle from first contact to technical evaluation.
Practical visitor information
The show provides ticketing and an exhibitor product directory. Agrama is organised by the Schweizerischen Landmaschinenverband SLV and lists contact support at info@agrama.ch. The 2026 edition includes a special display by vintage farm machinery enthusiasts to mark the fair’s thirty editions.
Final note
For companies active in machinery, ag-tech or service provision to Swiss farms, Agrama 2026 is a defined moment to benchmark solutions and run live demos. Plan demonstrations around the product areas and organise follow-up material to convert visits into technical talks. Official information and exhibitor lists are available at http://www.agrama.ch.
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