SMEs are looking for practical tools and fast commercial decisions. On 24 and 25 February 2027 Stockholm Business Expo 2027 takes place at Kistamässan in Stockholm with a program focused on growth, innovation and business development for small and mid-size companies.
Dates and venue for Stockholm Business Expo 2027
The event runs over two days, 24–25 February 2027, at Kistamässan. The format concentrates networking, product showcases and matchmaking aimed at accelerating commercial conversations.
Exhibitors and visitor profile
The exhibitor mix targets providers of outsourcing services, marketing agencies and business consultants. The event lists 150 exhibitors and around 3000 visitors, including entrepreneurs and purchasing influences. That composition points to an audience with purchase responsibility and practical needs.
Program highlights and confirmed speakers
The program includes multiple stages and expert sessions. Confirmed names on the site include Lena Apler, Matilda Lembke, Fredrik Ljung of Pareto Securities and host Josefin Rosén. There are contributions from economists and bank analysts at Swedbank, Handelsbanken and SEB, plus founders such as Pär Svärdson from Apotea and speakers on leadership and communication like Elaine Eksvärd and Katrin Zytomierska. The event introduces Business TECH to highlight digital solutions for startups and SMEs.
Commercial outreach and actionable tactics for exhibitors
Matchmaking and digital tools are available to arrange meetings. To convert presence into measurable business results follow these steps:
- Select a target list of contacts from the exhibitor and visitor directories and request meetings through the matchmaking platform.
- Prepare a concise 10-minute demo focused on immediate ROI and implementation timelines.
- Produce one-page offers with clear pricing tiers for SME budgets to accelerate decisions.
- Schedule follow-up calls within 72 hours after each interaction while interest is still active.
These actions align with the event format and the audience profile indicated by the organizers.
Key figures
Official materials indicate more than 3000 visitors and 150 exhibitors for the 2027 event. Survey results shared on the site report that 95% of visitors decide or influence purchases and 74% plan to buy products or services seen at the show. Such metrics are useful when sizing staffing and lead follow-up capacity.
Closing note and how to register
Stockholm Business Expo 2027 strengthens its offering for growth-oriented SMEs and adds Business TECH to reflect rising demand for digital solutions. If you plan to exhibit, focus your pre-show outreach and meeting schedule on decision makers and use the matchmaking tools to secure time on the floor. Registration and stand bookings are handled at http://businessexpo.se where packages and exhibitor information are available.
