--- title: "How to Get Leads at PRO FachHANDEL 2026 | DataOrigin" description: "PRO FachHANDEL 2026 takes place from September 16 to 17, 2026 in Munich. Learn about the attendee profile, tickets, and how to prepare your B2B prospecting." canonical: https://dataorigin.es/en/blog/pro-fachhandel-2026/ lang: en site: https://dataorigin.es llms: https://dataorigin.es/llms.txt --- ![PRO FachHANDEL 2026](/images/blog_events/pro-fachhandel.webp) # PRO FachHANDEL 2026 Munich, Germany | From September 16 to 17, 2026 PRO FachHANDEL 2026 takes place from September 16 to 17, 2026 in Munich. Learn about the attendee profile, tickets, and how to prepare your B2B prospecting. [Web](https://www.profachhandel.de) Food & Beverage Joaquín Montesinos • Published August 25, 2026 Convenience retail and beverage distribution concentrate commercial activity that shapes assortments and agreements for the point of sale. On September 16 and 17, 2026 Munich hosts a new edition of the trade fair dedicated to those segments. ## Practical information for the 2026 edition PRO FachHANDEL 2026 takes place at the MOC – Event Center Messe München on September 16 and 17. The organisers provide support for exhibitors and visitors through their contact channels and facilities at the venue. ## Sectors and exhibitor profile The event targets convenience retail, the beverage sector and professionals in hospitality and catering. In practice attendees will find beverage manufacturers, regional distributors, convenience chains and suppliers specialized in assortments for horeca. The format is aimed at purchasing managers, store managers and product managers who make decisions about SKUs and assortments. ## Newcomer Area and market signals The Newcomer Area appears as a specific zone for startups and launches that focus on origin, regionality and product identity. There the pulse of consumption trends oriented toward young audiences and gourmet niches emerges. For buyers it is an opportunity to identify differentiation proposals compared to the assortment of big retail. ## Commercial prospecting and work agenda Planning prospecting requires prioritizing objectives and turning time into measurable actions. Before arriving it’s advisable to review the list of exhibitors and select by product category and distribution channel. Organize itineraries by hall to limit movement and set clear meetings with purchasing or testing objectives. When interacting with exhibitors prioritize questions about supply capacity, commercial terms and margins applicable to the convenience and horeca channels. Record key product data and agreements in digital format to speed up comparison after the fair. The Newcomer Area deserves a visit for its potential to introduce artisan references and regional brands that complement the usual assortment. ## Key figures for this edition Exhibitors 232 ## Closing and official link If your goal is to adjust assortments or incorporate new beverages and products for hospitality, focus the visit on specific categories and on suppliers with commercial adaptability. All practical information about tickets, exhibitors and services is on the official website [https://www.profachhandel.de](https://www.profachhandel.de) ## Images ![](/images/blog_events/pro-fachhandel-banner-videobutton-2025-messe.webp) ![](/images/blog_events/pro-fachhandel-newcomer-market.webp) ## Looking for the PRO FachHANDEL 2026 exhibitor list? Sign up for free on DataOrigin to check this trade show's companies as soon as they are available and explore hundreds of other shows. [See the full list](https://dataorigin.es/app) [See how sales teams use DataOrigin](https://dataorigin.es/en/solutions/sales-teams/) ## Frequently asked questions When is PRO FachHANDEL 2026? PRO FachHANDEL 2026 takes place from September 16 to 17, 2026 in Munich. How can I get the PRO FachHANDEL 2026 exhibitor list? Sign up for free on DataOrigin to check PRO FachHANDEL 2026's companies as soon as they are available and explore hundreds of other trade shows. ## Something else that might interest you. 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