Regional produce and international cuisine meet each November in Alès. Miam Alès 2026 pairs Gard producers and local chefs with a guest of honour from Japan, bringing demos, tastings and cultural showcases to the Parc des expositions d’Alès.
Dates and venue for Miam Alès 2026
Miam Alès 2026 runs from 20 to 23 November 2026 at the Parc des expositions d’Alès. The event includes daytime sessions and two evening openings with extended hours until 22:00. It is organised by the Chambre de Commerce et d’Industrie du Gard.
Who exhibits at Miam Alès 2026
The exhibitor base mixes local artisans, producers from the Gard region and international suppliers, with about 150 exhibitors confirmed. The Japanese presence highlights products such as sake, knives, ceramics and signature dishes like ramen, tatakidon and chashudon.
Chef Denis Martin serves as the event patron for 2026. The show features chefs presenting live demonstrations focused on seasonal products and local techniques, alongside producers offering retail sales and tastings.
Programme and activities at Miam Alès 2026
The event keeps dedicated spaces for live chef demos under the “Les Saveurs du MIAM” banner and offers themed exhibitions on Japanese culinary arts including ikebana, calligraphy and kimono displays. Visitors can access recipe booklets and practical documentation linked to the demonstrations.
Retail areas will display regional specialities and Japanese ingredients, while sake tastings and product sales provide direct commercial access between producers and buyers.
Key figures relevant for prospecting
Miam Alès regularly attracts over 20,000 visitors and reached a record attendance of 24,780 in 2025. Exhibitor numbers exceed 140 and approach 150 for the 2026 edition. These figures help target resources for meetings and stand activity during the show.
How to prepare B2B prospecting in Alès
Prioritise targets before arrival. With roughly 150 exhibitors and a broad visitor profile, choose three segments to pursue: hospitality buyers, specialty retailers and culinary influencers such as chefs and trainers. Prepare compact product sheets and digital dossiers to share after brief meetings. Schedule meetings in quieter hours and use the evening sessions to follow up with buyers who attend outside business hours.
Tactical steps include creating a shortlist of 20 priority contacts, developing a two-minute pitch focused on retailer benefits and ensuring quick access to technical sheets and pricing. Allocate time to the Japanese zones if your offering aligns with international ingredients or specialised preparation methods.
Closing note and official link
Miam Alès 2026 blends local terroir and Japanese culinary culture across sales, demonstrations and cultural programming. For exhibitor lists, programme details and ticketing consult the official site at http://www.miam-ales.com which hosts exhibitor catalogues and the event’s recipe booklets.
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