--- title: "How to Get Leads at Boe International 2027 | DataOrigin" description: "Boe International 2027 takes place from January 20 to 21, 2027 in Dortmund. Learn about the attendee profile, tickets, and how to prepare your B2B prospecting." canonical: https://dataorigin.es/en/blog/boe-international-2027/ lang: en site: https://dataorigin.es llms: https://dataorigin.es/llms.txt --- ![Boe International 2027](/images/blog_events/boe-international.webp) # Boe International 2027 Dortmund, Germany | From January 20 to 21, 2027 Boe International 2027 takes place from January 20 to 21, 2027 in Dortmund. Learn about the attendee profile, tickets, and how to prepare your B2B prospecting. [Web](http://www.boe-international.de/en-gb) Event ManagementTechnology & IT Joaquín Montesinos • Published September 27, 2026 January in Dortmund gathers suppliers of technology, staging and operational services that support agency and in-house event teams. The trade fair opens the event year with a concentrated offer of hardware and services for live productions. ## Dates and venue for Boe International 2027 Boe International 2027 runs from January 20 to 21 at the Exhibition Centre Dortmund. The show groups companies across stand construction, EventTech, AV, event IT, catering and location services. ## Exhibitor profile and target buyers Exhibition areas include Event and Exhibition Construction, Event Equipment, EventTech and AV, Event IT, Entertainment, Event Marketing and Promotion, Locations and Acts, and Catering. Target visitors are agencies, marketing decision makers, venue bookers and procurement specialists. ## Program highlights and formats The fair includes a supporting program with talks and panels on the future of the event industry, live demonstrations and award initiatives such as the BrandEx Award. On-site activations and evening events are part of the engagement mix. ## Practical prospecting tactics for suppliers 1. Prioritize prospects using the exhibitor list and the boe App. Select a focused set of companies to contact before the fair. 2. Craft a 60 to 90 second pitch that addresses a clear operational pain point and a measurable outcome. Provide a one-page digital leave-behind linked to a short URL. 3. Book demonstration slots or meetings at stands in advance and confirm AV and power needs. 4. Define a three-step post-event follow-up: summary email, virtual meeting proposal and technical materials. Schedule follow-ups within the first week after the show. 5. Assign sales and technical roles per shift to keep conversations technical and outcome-oriented. ## Operational notes for exhibitors Use the stand price calculator and advertising options on the trade fair platform to plan stand layout and visibility. Integrate short AV-driven demos that show operational workflows and outcomes rather than feature lists. Confirm logistics and build times with Exhibition Centre Dortmund ahead of arrival. ## Final recommendation For companies selling event technology, staging or venue services, Boe International 2027 is an opportunity to meet buyer teams at the start of the year. Prepare concrete demos, verify technical needs early and execute a disciplined follow-up plan. Details on tickets, exhibitor lists and the program are available at the official site [http://www.boe-international.de/en-gb](http://www.boe-international.de/en-gb) ## Imágenes ![](/images/blog_events/boe-international-boe-26-0139-1024x683.webp) ## Looking for the Boe International 2027 exhibitor list? Sign up for free on DataOrigin to check this trade show's companies as soon as they are available and explore hundreds of other shows. [See the full list](https://dataorigin.es/app) [See how sales teams use DataOrigin](https://dataorigin.es/en/solutions/sales-teams/) ## Frequently asked questions When is Boe International 2027? Boe International 2027 takes place from January 20 to 21, 2027 in Dortmund. How can I get the Boe International 2027 exhibitor list? Sign up for free on DataOrigin to check Boe International 2027's companies as soon as they are available and explore hundreds of other trade shows. ## Something else that might interest you. 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At Data Origin, we help exhibitors and organizers turn events into data‑rich experiences that spark real business outcomes. ### Want to make your next trade show truly stand out? [Let's connect](https://dataorigin.es/en/contact-us/) Data Origin is an independent platform and is not affiliated with, endorsed by, sponsored by, or officially connected with Boe International 2027 or its organizer. All event names and trademarks belong to their respective owners and are used for identification purposes only. [See our Terms and Conditions.](https://dataorigin.es/en/terms/)