--- title: "How to Get Leads at BBC Good Food Festival 2026 | DataOrigin" description: "BBC Good Food Festival 2026 takes place from November 26 to 29, 2026 in Birmingham. Learn about the attendee profile, tickets, and how to prepare your B2B prospecting." canonical: https://dataorigin.es/en/blog/bbc-good-food-festival-2026/ lang: en site: https://dataorigin.es llms: https://dataorigin.es/llms.txt --- ![BBC Good Food Festival 2026](/images/blog_events/bbc-good-food-festival.webp) # BBC Good Food Festival 2026 Birmingham, United Kingdom | From November 26 to 29, 2026 BBC Good Food Festival 2026 takes place from November 26 to 29, 2026 in Birmingham. Learn about the attendee profile, tickets, and how to prepare your B2B prospecting. [Web](http://www.goodfoodshow.com) Food & BeverageHospitality & Catering Joaquín Montesinos • Published September 23, 2026 Late November brings the Festive Good Food Show to the NEC in Birmingham from 26 to 29 November 2026. The marketplace mixes live cookery demos, shopping areas and podcast recordings that make it a practical venue for B2B prospecting and product testing. ## Dates and venue for the Festive Good Food Show in Birmingham BBC Good Food Festival 2026 takes place at the National Exhibition Centre, Birmingham. The layout combines demo stages, exhibition aisles and retail zones where brands show products and host tastings. ## What to expect on the programme in November The official schedule highlights live cooking by established chefs and sessions on the Let’s Talk Good Food Stage. Past show experts listed include David Taylor, Sabrina Ghayour, James Martin and John Torode MBE. The event also features live recordings of the Good Food Podcast hosted by Samuel Goldsmith, book signings and tasting sessions. ## Exhibitor profile and product opportunities The show attracts a mix of prominent brands and carefully selected independent producers. Product categories range from artisanal food and gourmet drinks to hospitality-focused solutions. Retail and tasting areas provide immediate opportunities to capture consumer and trade interest. ## How to prepare B2B prospecting at the Good Food Festival 2026 1. Set clear contact goals. Target buyers, distributors and catering managers and allocate specific time slots to meet them around demo schedules. 2. Use demos and tastings as lead magnets. Capture data through digital forms or QR codes linked to samples and special offers. 3. Present ready-to-sign commercial packages. Bring distribution proposals and hospitality menus that can be discussed on site. 4. Digitize your sales collateral. Share technical sheets and pricing via accessible links to speed up follow-ups. 5. Seek stage or podcast participation. Presence on the Let’s Talk Good Food Stage or a podcast slot increases exposure to buyers and trade press. ## Commercial logic of the event format Combining entertainment, retail and live content creates multiple touchpoints for product activation. Brands that stage tastings and timed demos can collect immediate feedback and convert interest into business conversations on site. ## Final note and official link Plan your schedule around the demo programme and podcast recordings to make the most of buyer footfall. Purchase tickets or review exhibitor options at [http://www.goodfoodshow.com](http://www.goodfoodshow.com) and arrange meetings in advance to secure effective B2B interactions at the NEC in Birmingham. ## Looking for the BBC Good Food Festival 2026 exhibitor list? Sign up for free on DataOrigin to check this trade show's companies as soon as they are available and explore hundreds of other shows. [See the full list](https://dataorigin.es/app) [See how sales teams use DataOrigin](https://dataorigin.es/en/solutions/sales-teams/) ## Frequently asked questions When is BBC Good Food Festival 2026? BBC Good Food Festival 2026 takes place from November 26 to 29, 2026 in Birmingham. How can I get the BBC Good Food Festival 2026 exhibitor list? Sign up for free on DataOrigin to check BBC Good Food Festival 2026's companies as soon as they are available and explore hundreds of other trade shows. ## Something else that might interest you. 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It's not just about being seen — it's about being remembered. At Data Origin, we help exhibitors and organizers turn events into data‑rich experiences that spark real business outcomes. ### Want to make your next trade show truly stand out? [Let's connect](https://dataorigin.es/en/contact-us/) Data Origin is an independent platform and is not affiliated with, endorsed by, sponsored by, or officially connected with BBC Good Food Festival 2026 or its organizer. All event names and trademarks belong to their respective owners and are used for identification purposes only. [See our Terms and Conditions.](https://dataorigin.es/en/terms/)